Ads that match the way people search.
Google Ads at Lead Miners starts with search: people who already typed the need. Canada and the United States are separate campaigns.
Search ads work when the query, the ad, and the page all describe the same offer. We start there. Display and broad automation come after the conversion is a real lead, not a confused click.
How accounts are built
- Separate campaigns for Canada and the United States. Currency, competition, and language are not the same.
- Queries sculpted with negatives, so the budget stays on the words that fit.
- Landing pages written for the ad, not a homepage asked to do every job.
- Conversion tracking the business trusts: calls, forms, and the leads that pass the definition.
Performance Max is a later tool. It needs a clean conversion first. Turning it on to “see what happens” spends money to learn the wrong lesson.
Questions
Do you guarantee a cost per lead?
We forecast from the auction, then we manage to the lead definition. A guarantee that ignores the market is a slogan.
Can you run ads into both countries from one account?
The studio can manage both. The campaigns stay separate so a Canadian dollar and a US dollar are not blended into one blurry average.
Who owns the ad account?
You do. We work inside the company’s account. If we part ways, the history stays with you.